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Branding is the logo, colors and URL slug Alguna applies to everything a customer sees: quotes, invoices and receipts, customer emails, hosted checkout, hosted flows and the customer portal. Set it up before you send your first quote or open checkout; the same branding is used whether a document was produced by a sales rep in the dashboard or by your application through the API.
Open Settings → Organization → Customizations → Branding — production or sandbox.

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Avatar

  • Where it appears: the dashboard sidebar, and as the favicon on quotes and invoices
  • Formats: JPG, GIF or PNG
  • Maximum size: 800 KB
  • Recommended shape: square (1:1)
  • Where it appears: external quotes, invoices, customer emails, checkout and the portal
  • Formats: JPG, GIF or PNG
  • Maximum size: 800 KB
  • Recommended shape: a wide aspect ratio

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Brand slug

The brand slug is the subdomain your hosted pages are served on. It appears in every quote, invoice, checkout and portal URL, so choose it once and keep it stable.
  • Example: the slug openai gives https://openai.alguna.app in production (sandbox uses alguna.site)
  • To serve hosted pages from a domain you own instead, see Custom domains

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Colors

  • Titles color: hex code for headings on customer-facing documents, for example #000000
  • Accent color: hex code for highlighted elements and buttons, for example #10A37F
Embedded checkout can override colors per page from the client — see Embedded Checkout appearance — and otherwise inherits these.
Click Save to store your changes.
General Settings, Branding tab: avatar and logo uploads, brand slug, title and accent colors, with a live preview

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